We conducted in-depth keyword research and identified a set of keywords that we could use in their service pages and within blog content. The next step was to develop a content strategy to help them gain more visibility for their target keywords. This brought more value to the topics and covered every angle their competitor had not. We made sure to develop an internal linking strategy that further showcased the client's knowledge of the specific topic.
Paid Search, Funnel Build
Facebook, Instagram, Google
This HVAC client was looking to increase their organic search engine results page (SERP) rankings.
Before partnering with ROAR Media, they had little to no search visibility for topical keywords.
The most challenging aspect of this campaign was having to start from scratch. After conducting an audit on their website, we found that the client had little to no visibility for their targeted keywords.
We conducted in-depth keyword research and identified a set of keywords that we could use in their service pages and within blog content.
The next step was to develop a content strategy to help them gain more visibility for their target keywords. This brought more value to the topics and covered every angle their competitor had not.
We made sure to develop an internal linking strategy that further showcased the client's knowledge of the specific topic.
Just a few kind words from a handful of our amazing clients!
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